Estuary Brands is a global brand licensing company based in Seoul, specialising in brand management that facilitates contracts for brand expansion and collaboration. As an intermediary facilitating contracts for various brands, the company aims to convey a sense of trust to its clients while desiring a branding image that is both modern and sophisticated.

The visual identity is depicted through the use of typeface and colour. The typeface employed combines thin and bold lines in a sans-serif font, creating a modern impression. The dark turquoise, evoking a sense of depth and sophistication, contributes to the conveyance of a modern and trustworthy brand image.